Marketing News

28 Feb 2013

Facebook milestone

The Forest & Bird Facebook site has reached a milestone of attracting 10,000 “likes”. That means 10,000 people have liked our page, which we update three to four times a day with conservation news, events, photos and quirky snippets. It’s a hugely valuable part of our communications toolkit and better yet, it’s free.


I’m encouraging branches to buy an eye-catching Forest & Bird or KCC flag like the one pictured here. The flags look fantastic and are a great way to let the public know when you’re out planting, weeding or running an information stall.

The 4m high flag poles cost $215 each including a stake, and the flags are about $55 each depending on how many are ordered at one time.

They’re easy to erect and dissemble. You can also purchase a base at an additional cost. These can be filled with water to anchor the flag down without the use of pegs and enables the flag to be used on concrete and indoors.

How to access and use the “Nature in Action” intranet

Just a couple of small notes about the intranet. Firstly, you can’t find the our “Nature In Action” intranet on Google. It’s not for Google or the public. It’s exclusively for branch committee members, staff and the Executive.

To find it you need to type the web address into your internet browser’s (internet explorer or Firefox or Chrome) address field, which is usually at the top of the screen. This website is a repository for a lot of information and it is growing all the time. You can even add your own documents to the website.

A couple of branches asked me if they could use it to store old meeting minutes and other branch documents. Yes! That’s exactly what it’s there for. You can also add branch newsletters or get contact details from the Society directory and read both the latest and archived Nature In Action newsletters.

- Phil Bilbrough